Posted by
davedye1
September 15, 2014
Cliff Freeman
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Phillips;

Gerry Graff; Here’s something that I believe Cliff Freeman said: you’ve got to give a person a reason to sit down and watch your commercial for 30 seconds or stop and read your billboard or go to your website. One of the greatest reasons is to entertain them. Humor is a wonderful thing to use, providing that you’re good at it. But if you’re not good at it, take heart in knowing it’s not the only way.

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David D'Angelo: Not really, all I knew is that Cliff was one of the most prolific, most creative people in the business at that time. He was known for humor, and I thought that I was known for humor as well, only Cliff’s was proven on a much grander level. He created Mounds and Almond Joy’s sometimes you feel like a nut, sometimes you don’t, he created Wendy’s where’s the beef? I felt very fortunate to be working for him. He took me under his wing, and I prospered, becoming Executive Creative Director.But after working on at least 200 TV spots at Cliff Freeman, you kinda ask yourself as a creative what else can I do? After working at a stellar shop like Cliff Freeman, where else is there to go? I suppose I could’ve taken a job at Wieden + Kennedy or Goodby, but after working with Cliff, I felt like I sorta maxed out. At that time my wife was pregnant, and I decided to take some time off away from this business. If you don’t take time off, you really miss out on life, and I didn’t want to miss out on my daughter’s first year, so I quit.

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WENDY's;

Little Caesers PIzza;

Mikes Hard Lemonade;

Fox Sports Net NBA;

Jack In The Box;

Fox Regional Sports;Budget Rent A Car;

Outpost.com;

His talk at the friars club;

His interview with CBS;

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Comments
Graham Pugh
11.12.24
I still talk about ‘floating on the bouillabaisse of life” and expect people to know what I’m on about. Lovely stuff as ever – thanks Dave!
dave dye
11.12.24
Thanks Graham, Yep love that line, it’s John voicing it, in fact the whole ad stands up incredibly well. Dx
Graham Pugh
11.12.24
I still talk about ‘floating on the bouillabaisse of life” and expect people to know what I’m on about. Lovely stuff as ever – thanks Dave!
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